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Barkers

Balfour Beatty

Constructing a site on firm foundations

Our brief was to design and build a new Graduate recruitment website to launch for the 2007 intake. Existing content was reviewed and re-worked. We gave it a completely redesigned and refreshed look and feel, plus we updated the application process to enable candidates to search and apply for specific roles. On top of that we also added extra profiles and project sections to give potential candidates information on current/successful projects through photo stories.

Our challenge

Our main challenge was to create an engaging design - using a large amount of photographic imagery – and which succeeded in attracting graduates to apply for jobs across the Balfour Beatty business areas via an online application process provided externally by i-grasp.Giving the candiate as much information about the business and the type of work was parmount, so a ‘Projects’ section to the site were added, not to mention profiles showcasing five graduates working across the company on different projects

Great building

Take a look at it for yourself at:

The look and feel of the website was even replicated in the graduate brochure which was handed out at recruitment fairs.

The website was successfully received by Balfour Beatty and the business as a whole. A second phase build for additional profiles is now planned for early 2008. It aims to have additional functionality such as video profiles and an online forum is even being discussed for the 2008 graduate intake.